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Core Values, you might have it in mind that these are just for big companies with thousands of employees, but that couldn’t be further from the truth! When IBM, or some other company with thousands of employees that has been doing this for 100 years hires 3 people, they pretty much get shoe horned into the position. When you hire your 10th person, if they are not a good fit with your team, that is 10% of your work force! And we all know how contagious a negative attitude is. It’s time to get smart about designing a culture that pulls our practice in the direction of our ideal lifestyle! 

Carrie Webber is Chief Communications Officer and co-owner of Jameson, a dental management, marketing and hygiene coaching firm that helps dentists and teams become more productive, more profitable and ultimately more fulfilled in their practicing lives.  Carrie is a contributing author to multiple publications on the topics of dental business, leadership and team development, as well as a presenter on these topics to dental professionals nationwide. 


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